Christmas at the FORST Brewery: What you can expect at the Forster Christmas Forest 2026

South Tyrolean winter magic: the Forster Christmas Forest opens its doors

When the scent of mulled wine and roasted almonds fills the air and crackling campfires warm the cold winter air, then it's that time of year again: The Forster Christmas Forest invites you on a magical journey. Right next to the headquarters of the FORST specialty beer brewery in Lagundo (near Merano), the grounds are transformed into a unique Christmas wonderland that combines tradition, enjoyment, and the contemplative atmosphere of Advent..

Over the years, this event has become an absolute must for anyone who wants to experience the „quiet season“ in an authentic atmosphere..

An atmosphere that warms the heart

As soon as they enter the grounds, visitors are greeted by a special symbol: the imposing peace bell by Birra FORST. Their sound and design are intended to convey a message of peace and charity to the world—a fitting start to the visit..

Cellina von Mannstein von Birra FORST aptly describes the spirit of the event: „The Christmas Forest should be a place that brings joy and optimism. It's about togetherness, warmth, and unforgettable moments full of magic.“.

The cozy design is at the heart of the Forster Christmas forest. Crisping fire pits invite you to warm up everywhere, and the lovingly decorated cabins create an almost fairy-tale setting..

Highlights and attractions for young and old

The Forster Christmas Forest is much more than a normal Christmas market. It offers a variety of attractions that will amaze visitors of all ages:

• Fairytale worlds: A life-size gingerbread house and a fascinating ice world invite you to dream.

• For children and families: The „Zwergenwelt“ (Dwarf World) and the FORST ice rink are sure to make children's eyes light up and provide active winter fun..

• Traditional crafts: A farmers' market offers a wide selection of agricultural products and local handicrafts—ideal for finding unique gifts..

• Entertainment program: A varied program ensures a lively atmosphere. From traditional figures such as St. From St. Nicholas, Krampus, and the „Burggrofn Tuifl“ to Santa Claus, the Befana, and the mime Jordi, magical entertainment is guaranteed..

Culinary delights: From savory to sweet

What would a Christmas market be without good food? South Tyrolean cuisine comes into its own at the Forster Weihnachtswald.

• Rustic comfort: In the historic Sala Sixtus and in FORST barn (Rifugio FORST) guests can enjoy typical South Tyrolean specialties in an authentic mountain atmosphere..

• For a quick snack: Numerous Christmas food stalls and the FORST Pavilion invite you to linger over food and drink..

• For those with a sweet tooth: If you have a sweet tooth, you should definitely visit the „candy house“ near the ice rink..

Exclusive insight: Brewery tours

A special highlight for beer lovers are the guided tours of the brewery, which are offered during the Christmas season.. Here you can take a look behind the scenes of production..

• When? The tours take place on selected days..

  • In German: 11:00 a.m..

  • In Italian: 11:30 a.m. and 2:00 p.m..

• Important: Participation is only possible with advance registration by telephone at +39 0473 260111 (Mon–Fri, 9:00 a.m.–4:00 p.m.)..

Shopping and gifts

In addition to the farmers' market, there are also selected sales stands and the FORST Shop. Here, visitors will find not only inspiration from local crafts, but also special beer specialties and gift ideas from the world of FORST..

Practical information for your visit

Are you planning a trip to the Forster Christmas Forest? Here is an overview of the most important information:

📅 Opening hours & duration

• Period: Every year from mid-November to early January.

• Open daily: From 10:00 a.m. to 11:00 p.m..

⚠️ Days off (closed) Please note that the Forster Christmas Forest will be closed on the following days:

• November: 11/24 (Mon) & 11/25 (Tue)

• December: 12/1 (Mon) & 12/2 (Tue)

• December: 12/15 (Mon) & 12/16 (Tue)

• Christmas Eve: December 24 (Wed)

📍 Contact & Further Information The Birra FORST team is available for detailed information or questions:

• Website: www.forst.it

• Phone: +39 0473 260 260

• Email: [email protected]

Immerse yourself in this wonderful Christmas world and let yourself be enchanted!

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